iLANDLO to Empower Naga Commerce with ONDC Integration as Seller Network Participant

In a groundbreaking move for Nagaland’s digital economy, iLANDLO Services Pvt. Ltd. is set to go live as a Seller Network Participant (SNP) on the Open Network for Digital Commerce (ONDC) — an ambitious, government-backed initiative to decentralize and democratize e-commerce in India. This integration promises to transform how local artisans, farmers, entrepreneurs, and service providers from Nagaland market and sell their goods and services nationwide.


What Is ONDC and How Does It Work?

ONDC (Open Network for Digital Commerce) is an open-source platform initiated by the Government of India to dismantle the monopolistic structures of traditional e-commerce giants. Much like how UPI revolutionized digital payments, ONDC is designed to unbundle the e-commerce ecosystem, allowing sellers and buyers to connect freely across multiple platforms.

Instead of being confined to one marketplace like Amazon or Flipkart, sellers on ONDC can list their products once and reach buyers across multiple buyer apps, such as Paytm, Magicpin, Ola, Meesho, Craftsvilla, and others — all connected through a common open network.

Here’s how it works:

  • A Seller Network Participant (like iLANDLO) onboards local sellers and publishes their listings on the ONDC network.

  • Buyer Network Participants (e.g., Paytm, Ola) allow customers across India to discover and purchase these listings.

  • Logistics and payment services are also integrated into the network, ensuring smooth delivery and transactions.

  • Every participant (seller, buyer, logistics provider) can plug into the network independently and still interoperate seamlessly.

This plug-and-play model ensures interoperability, lower costs, wider reach, and greater freedom for small and local sellers.


iLANDLO: Paving the Way for Nagaland's Digital Leap

Founded with a mission to promote local products from Nagaland and the Northeast, iLANDLO has been at the forefront of regional e-commerce innovation since 2014. As it integrates ONDC as a Seller Network Participant, iLANDLO becomes the gateway for Naga sellers to access a pan-India digital marketplace without the typical entry barriers of traditional e-commerce.


Benefits for Naga Artisans, Entrepreneurs, and Growers

1. Massive National Visibility
A Naga artisan selling handcrafted jewelry or a farmer producing organic turmeric no longer needs to depend solely on local markets. With ONDC, their products become discoverable across 22+ buyer apps — and growing.

2. Lower Costs, Higher Margins
Unlike traditional e-commerce platforms that charge 30-40% commissions, ONDC charges are expected to range between 5-10%, significantly increasing profits for sellers.

3. No More Platform Lock-in
Sellers on iLANDLO can list once and sell everywhere. There’s no need to create multiple seller accounts on different platforms — saving time, money, and effort.

4. Full Control and Flexibility
Sellers get the freedom to manage pricing, inventory, delivery options, and promotions on their terms — ensuring better control over their brand and profitability.

5. Training and Handholding
As the nodal SNP in Nagaland, iLANDLO will provide onboarding support, digital training, and technical assistance to local businesses, helping even first-time sellers succeed online.

6. Empowering Rural and Remote Economies
From remote villages in Tuensang to urban markets in Dimapur, even the smallest producers can now reach the largest cities in India — unlocking economic growth at the grassroots level.


A Paradigm Shift in Naga Commerce

For decades, Nagaland’s unique cultural products, handloom textiles, traditional foods, and natural produce remained limited to local markets or through limited offline channels. iLANDLO’s integration with ONDC changes the game. It opens the floodgates for global-quality e-commerce access, making it easier than ever for sellers to scale without needing advanced technical skills or heavy investments.

This shift is not just about technology — it's about reshaping livelihoods, preserving heritage, and bringing Naga creativity to the national stage.


The Future is Open and Digital

iLANDLO’s move to integrate with ONDC is a bold, strategic step toward inclusive digital commerce in the Northeast. It positions Nagaland to be one of the early adopters of a truly open e-commerce ecosystem, inspiring other regions to follow suit.

As the ONDC network grows, and with iLANDLO’s deep local roots and digital infrastructure, this partnership promises to empower thousands of Naga sellers — from handloom weavers and coffee growers to craft artisans and eco-entrepreneurs.

In the near future, when someone in Delhi or Bengaluru orders Naga smoked pork, wild forest honey, or handmade bamboo decor from an ONDC-enabled app — there’s a good chance it’s coming through iLANDLO.


Welcome to the future of Naga commerce.
Open. Inclusive. Limitless.

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